As the developer of a proprietary laparoscopic fibroid treatment, Acessa Health’s goal was to raise brand awareness and drive consumer demand for the procedure. To establish trust and affinity with prospective patients, we needed to position the brand as more than a medical device. We needed to tap into a larger conversation about the discrimination women face in healthcare.
Making Women’s Health Healthy.
The new website is already showing an increase in engagement, as users are spending more time on the newly-designed acessaprocedure.com. We look forward to reporting on business results as the campaign runs through the back half of 2020.
