Juice Press

Unprocess Your Life.
The Challenge

Juice Press wants to be the most trusted brand on the planet. We created a brand positioning beyond juice by asking people to cleanse their bodies of more: big food, big pharma, big media, big politics in their lives. We started by creating a bold, streamlined visual ID system for all of their products.

The Solution

Unprocess Your Life.

The results

Juice Press expanded into new markets: New York, Boston, D.C. and Seattle (with more to come).


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from the client
Marcus Antebi

“OBERLAND beat the heck out of all of their competitors to win Juice Press as a client. I’ve been working with Bill now for some time. Always on tight deadlines, tight budgets, and we’re never disappointed.”